THE FUTURE OF FAN ENGAGEMENT

Sports consumption by fans is evolving to a level beyond languages, and social media.Traditional sentiment analysis methods are not showing the true picture of what thesport means to fans out there!
In all its uncertainty of outcome and suspense Sports has always had fans on the edgeof their seats. Making them go through a wide range of emotions during LIVE games.Yet, this only the 1st time in the History of Indian sports that a broadcaster has looked atcapturing emotions of fans.
During TATA IPL 2023, FanPlay IoT and Star Sports joined hands to delve deep into capturing REAL-TIME emotions of fans from across the country.