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A tete-a-tete with Praveen Balusu – The Dhoni Devotee (Part I)
One Life! One Love! CSK & Dhoni
An open conversation with Praveen Balusu an ardent CSK and Dhoni Fan, who goes beyond the usual to show his Yellove for CSK and Dhoni (Part I - 5min read)
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Joining hands with the Cricket Star, Dinesh Karthik and the Squash Champion, Dipika Pallikal!
Fanplay is so happy and thrilled for this exciting outing together with the powerful sports duo!
A tete-a-tete with Praveen Balusu – The Dhoni Devotee (Part II)
One Life! One Love! CSK & Dhoni
An open conversation with Praveen Balusu an ardent CSK and Dhoni Fan, who goes beyond the usual to show his Yellove for CSK and Dhoni (Part II - 5min read)
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The Future Of Fan Engagement
A Neuromarketing Case Study by Star Sports, Fanplay IoT and HYPE Sports Innovation
TATA IPL 2023
Star Sports, with Fanplay IoT’s platform, captured the heart rate of fans while they were watching the game. The findings are “heartening” to say the least.
The #DilKiBaat campaign, which centred around Heartbeats, added to STAR TV’s #ShorOn #GameOn campaign and collected over 27 Million heartbeats during the course of the IPL season.
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A tete-a-tete with Junaid - the CSK Super Fan
One Life! One Love! CSK & Dhoni
An open-heart story-telling by Junaid, a die-hard young super fan of Chennai Super Kings (3 mins. read)
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